Tuesday 22 April 2014

In-store SMS Promotions

http://reachsms.com.au/
SMS campaign is intended to drive traffic to your sites—your physical stores as well as your online store and your mobile site. But also consider how your marketing outreach tools can intersect and promote each other in ways that guarantee you reach the maximum amount of interested consumers. According to Firms for SMS marketing in Australia- one can take advantage of the in-store opportunity to advertise your SMS campaign, expand your subscriber lists, and instantly increase sales.

Why you should Push Your SMS Campaigns In-store ?

1. You can reach a guaranteed consumers

While outside advertising reaches to a larger mass, but the people who will attentively see your outside ad will only respond to your call-to-action. But when you promote your call-to-action ad in-store bagged with lucrative discounts options, you know that every person who sees it will have interest in your product and has the greatest likelihood of a positive response.

2. Promote deals with immediate effects

Because most SMS messages are received and opened immediately after being sent, it is important to send high-incentive Cheap SMS with deals that can be instantly redeemed. When you send a discount deals to your customers while they are in your shops surfing your products, they are guaranteed to receive an offer that can be used right then and there. Customers planning to make a purchase will be motivated, to confirm the purchase.You will be able to grow your subscriber list.

3. First time customers

Customers who are first-time customers who are not familiar with your loyalty programs will be encouraged to join your list and receive future offers.Marketing research done on Bulk SMS Marketing in Australia, consistently shows that subscribers are likely to remain opted-in as long as they perceive the campaign to be conducted respectfully. Those who have not committed to a purchase are far more likely to do so if they are offered a 10% or 20% discount that day.

4. Integrate many channel into one

Make the most of in-store promotion by pushing not only your SMS campaigns, but also your mobile site. Interested shoppers who are directed to your mobile site should find opportunities there as well to sign up for emailed or texted coupons to be used that day or on future purchases.




SMS Gateways

http://reachsms.com.au/
An SMS gateway is a telecommunications network facility that manages the outgoing of text messages to and from telecommunication networks. Why it is needed ? If you know the correct gateway email address, you can send a text message as freely as you can shoot an email.

Formatting
Some of the disadvantages of using these free Mail-to-SMS services are you cannot control the appearance of the text message. Mostly it displays the sender’s email, followed by a punctuation mark, the email subject, followed by a punctuation mark, and lastly the email body.

Compiled List
Every country has varying carriers and their corresponding Mail-to-SMS gateway. You Just need to replace “number” in the gateway address with your recipient’s phone number.Note that you MUST have the correct carrier and the correct country. For more on international phone number formats, you may find an interesting read in telephone conventions and country-specific phone numbers.A spokesperson from a Company SMS gateway Australia said that SMS connects with mobile network. However, there is an increasing potential for delivery problems with growing number of SMS and same increasing number of SMS gateways in the delivery chain. Following features should be kept in mind:

Features
Important features for your mobile marketing strategies should include auto-responders, polling and keywords. Each of these serves in creating a rapport with contacts and helps you to keep everyone abreast of any new deals or sales taking place at your store.

Reporting
SMS Marketing is effective only if you’re able to monitor and gauge results. Reporting tools enable you to track the details of the conversations you’re carrying with contacts. An effective mobile marketing service provides you with resources to track data like keyword responses, poll results and delivery rates.

Ease of Use

Naturally, a mobile marketing service needs to be easy to use. The overall purpose of this application should be to make your life easier while at the same time increasing the reach and effectiveness of your marketing strategies.

Help & Support

Support should be available via phone, email and live chat to deal with any immediate needs you may have.online documentation and even video tutorials are also made available.